Increasing views on YouTube

Views are everything in marketing and on YouTube. We were excited to see our client, PET Imaging Institute of South Florida, get over 10,000 views on YouTube. Of course, a professionally produced video attracts more views simply because today’s audience can tell the difference between homemade, low end video and high end professionally produced video. Audiences will give more credibility […]

Video is a great way to showcase a partnership

Citrix and Envision used video to highlight the importance of their partnership and all of the benefits it brings.

Why Market Your Product With Video

Growing a business isn’t easy. Getting the word out to potential consumers can feel overwhelming. How do you get your message to the right audience and do it effectively? How do you boost visibility and increase sales while getting the most bang for your buck? With so much vying for our attention these days, from social media and blogging to search engine […]

Adding a video to my Google Business listing

These days selling your product or promoting your business is all about driving traffic to your website, which means being top of the Google search rankings. One way to help search engine optimization (SEO) is to get a Google business listing. And Google is now offering an exciting feature to optimize your listing– video! In addition to still photos, Google […]

Does using video increase sales?

With all the statistics out there, one thing is becoming clear – video is no longer a luxury for a business, it’s a necessity.   You want to cut through the noise and get people to hear your message loud and clear. Digital marketing expert James McQuivey estimates that a single minute of video content is the equivalent of 1.8 million words. This […]