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How to improve your social media influence

Are you looking to expand your social media impact? It’s one of the best ways to reach a wider audience and draw attention to your brand. Whether you’re using Facebook, Twitter, Instagram, YouTube, Google+, Tumblr, or any other social media site, here are some tips for expanding your network reach.

Social media is not a one-time thing. It’s like a garden that needs to be tended to over time in order to make it grow. It can be a long process but worth it in the end.

Make sure you include icons for your social media channels on your own website. This makes it easy for people who are already researching your brand to share what they have found on their own social network.

Check out what’s trending and have conversations on hot topics. Become an expert on what’s happening in your niche.
Have contests, ask for opinions, get people actively involved.

Be sure to update your social media often, but remember that quality counts as much as quantity. You don’t want to overload and inundate your followers with constant posts. It’s important to make each post count and make it “share-worthy”.

One way to make your post more “viral” is to add video to it. Video sharing is a huge part of branding, social media and SEO.
People are ten times more likely to engage with and share a post if it includes a video (Vidyard). Consider this stat: More than one thousand YouTube videos are shared on Twitter every minute. And social video generates 1200 percent more shares than text and images combined! (Social Media Today)

 

You want your video to be memorable, informative and eye catching – and at Shout Creative that’s our specialty. Check out our sample work and let’s chat about what video can do for you.